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Transactional VS Emotional Customer Loyalty Featuring Mark Ross-Smith

Apple Podcasts
31
0

An insightful episode where Mark Ross-Smith (a top loyalty expert) discusses why brands must balance transactional incentives (points, perks) with emotional engagement (personalized experiences, positive brand relationships) for sustainable loyalty.

Subjects Covered:

marketing
psychology
entrepreneurship
business

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Duration: 31

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Resource Details

Platform:Apple Podcasts
Duration:31
Price:0
Category:Resources